A new year means a whole 12 months of new make-up and hair trends. 2023 has certainly had its fair share, from pumpkin spice hair to the continuation of skinimalism and skincare make-up hybrids, and trend forecasters are already speculating what 2024 will bring. Hair accessories have long been a fun and chic way to elevate a hairstyle and, according to Pinterest, next year will be all about bow stacking—AKA bows all over our outfits and, naturally, in our hair.
According to the 2024 Pinterest Predicts report, "Millennials and Gen Z will adorn their outfits, shoes, hair and jewellery with this oh-so-delicate detail. Bow large or bow small, next year brings bows for all." Searches in the app for "bow aesthetic" increased by 55% and "bow outfit" by 190% between September 2021 and August 2023. Whether you opt for an oversized bow or lots of small ones in your hair, this is the hair accessory trend to know about.